Description
Versatile content creator with expertise in social media strategy, video production, and digital storytelling across multiple platforms. Proven ability to develop engaging multimedia content that resonates with audiences, enhances brand identity, and drives measurable growth.
Experience Label: 8+ Years of Experience
Skills & Expertise
- Social Media Content Strategy & Development
- Video Production & Editing
- Creative Direction for Digital Campaigns
- Brand Storytelling & Messaging
- Multi-Platform Content Optimization
- TikTok & Instagram Reels Strategy
- Scriptwriting for Short-Form Content
- Music Video & Commercial Directing
- Engagement & Growth Analytics
- AI & Trend-Based Content Creation
- Adobe Creative Suite, CapCut, Canva
- Copywriting & Content Scripting
Technical Proficiencies
- Content Creation Tools: Adobe Creative Suite (Premiere Pro, Photoshop, After Effects), CapCut, Canva
- Social Media Platforms: Instagram, TikTok, YouTube, X (Twitter), Facebook, LinkedIn
- Analytics & Marketing Tools: Google Analytics, Sprout Social, Hootsuite, Meta Business Suite
- Video & Photography Equipment: DSLR Cameras, Drones, Gimbals
- Collaboration Tools: Slack, Trello, Asana
Social Media Content & Campaigns
Creative Development & Content Manager at Adim
Developing high-quality short-form videos, carousels, and branded content that drive engagement, increase visibility, and strengthen brand identity.
Uber Songwriter (TikTok Series)
Highlights:
- Created and produced viral short-form episodes featuring a musician Uber driver who interviews passengers and writes personalized songs about their stories.
- Developed a unique storytelling format that blends music, interviews, and spontaneous creativity.
- Drove organic engagement and audience participation, turning everyday rides into interactive digital experiences.
Everyday Jingles (TikTok Series)
Highlights:
- Developed an engaging digital series where custom songs were created on the spot based on random objects, phrases, or audience suggestions.
- Showcased the creative process of songwriting and production in real-time, making music fun and accessible.
- Increased fan engagement through audience participation, duets, and challenges.
Colombian Pure Coffee (Social Media Ads)
Highlights:
- Partnered with premium coffee brand Colombian Pure Coffee to conceptualize, write, direct, and edit a series of high-performing social media videos.
- Matched the brand’s tone, style, and voice, ensuring alignment with marketing goals.
- Drove exceptional engagement across social channels, sparking strong audience interaction and positive feedback.
- Produced three videos in one week, managing end-to-end production from concept to release.